One of the tenets that Span the Chasm leads by to help achieve UNCOMMON SALES SUCCESS is discipline. If you’ve followed Span the Chasm, you know that Randy commonly refers to discipline as a core practice in attaining sustainable sales success. One of his favorite training lessons, discipline creates freedom, comes from the book Extreme Ownership by Jocko Willink and Leif Babin.
So how does discipline factor into an economic downturn? Randy and Ken breakdown how to build discipline into your sales strategy. Where do you focus? Watch and learn as these two pretty nice bald guys coach us through the importance of discipline in the sales process while recession proofing YOUR sales team.
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